438 Marketing in Manchester had a nice idea to send out a moleskin notebook as a self promotional item. The thought being that among all the technology, it’s ideas that matter and they nearly always start to take shape on a simple sheet of paper. I was asked to come up with some thoughts for...
Copy that sought to empathise with people who go to work knowing the vehicle they drive could well take a bullet.
The Config Team are SAP logistics experts who value the strength that comes from the togetherness and know-how of the unit. Hence the name.
One of around 170 course descriptions written for Birmingham City University’s undergraduate prospectus. A case of emphasising the top-line points of each course, leaving the detail for the website. With a three-year full-time course costing around £9,000, the prospectus has to look and read like it’s worth it.